going forward
going forward – locuzione
Sunday’s game is going to be absolutely huge for Indiana and its championship hopes going forward.
One of our strategies going forward is to increase that ratio significantly and get it up to maybe 40%.
Going forward, coastal communities and homeowners need good scientific information and risk-assessment tools.
All the MLB can do going forward is to punish those players that are caught using banned substances now.
Will there be enough growth going forward to make material progress on the unemployment rate?
Da un po’ di tempo sembra proprio che imprenditori, opinionisti e commentatori sportivi non possano fare a meno di infarcire i loro discorsi con “going forward”, per parlare del futuro. La locuzione, nata nel gergo manageriale e oggi diffusa in tutti i campi, risulta tra le più irritanti e odiate: vediamo perché.
Going forward si usa semplicemente per riferirsi a qualcosa che accadrà o potrebbe accadere in futuro, come le locuzioni in (the) future e from now on. L’irritazione deriva probabilmente dalla ridondanza dell’espressione: se si parla di programmi, strategie, crescita e tendenze si parla chiaramente del futuro: e allora perché aggiungere una locuzione che significa “in futuro”?? Un altro motivo di irritazione può essere la falsa aria di dinamismo e risolutezza che l’espressione conferisce a quelle che spesso sono solo banalità.
Origini del termine
È difficile stabilire quando si è cominciato a usare going forward in questo modo, dato che la locuzione è così comune; la mia impressione è che abbia iniziato a diffondersi all’inizio del secolo.
going forward – phrase
Sunday’s game is going to be absolutely huge for Indiana and its championship hopes going forward.
One of our strategies going forward is to increase that ratio significantly and get it up to maybe 40%.
Going forward, coastal communities and homeowners need good scientific information and risk-assessment tools.
All the MLB can do going forward is to punish those players that are caught using banned substances now.
Will there be enough growth going forward to make material progress on the unemployment rate?
Sometimes it seems that it is almost impossible for a business manager, sports commentator or political pundit to speak for any length of time about the future without uttering the phrase going forward. But what does it mean and why does it set so many people’s teeth on edge?
Going forward is used simply to talk about what is going to happen or likely to happen. It has a similar meaning to the phrases in (the) future and from now on. As for why so many people find the expression irritating, perhaps it is because it is very often redundant: if you are talking about plans, strategies, growth or trends then it is obvious that you are talking about the future, so why add an expression that means ‘in the future’? (To demonstrate this, try removing the phrase from the examples above: the meaning remains intact, with the possible exception of the third one.) Another reason for its ability to irritate could be that it can give a spurious air of dynamism and purpose to what are often nothing more than banal statements of the obvious.
Origins
It’s hard to tell when going forward started to be used in this way because it is such a common phrase, but my impression is that it has become widespread since the turn of the century.
